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Yields in Your Fields: Farm Lessons for Your Used Car Lot

Toy tractor pulling a load of baled hay.
Article Highlights:

  • Consider these evaluation areas when making inventory decisions.
  • Stay ahead in your market with access to real-time data.

It’s that heartwarming time of year when towns come together for hayrides, corn mazes, and fall markets. The final hurrah as the fall harvest closes out the year’s growing season. As farmers glean their fields and collect seeds, thoughts of next year’s planting raise important questions: What made this season successful? What should we replicate next year? How do environmental factors and market demands influence our decisions? How can we improve our operations for a greater crop yield?

You’re undoubtedly asking similar questions as you plan for your dealership’s future. As you reflect on the challenges and triumphs of the past year, consider these areas that farmers evaluate when choosing seeds – areas that also apply when sourcing inventory for your car lot.

Economic Viability

Choosing what to plant involves more than personal preferences – it’s strategic decision-making. Farmers must weigh production costs against potential profits, evaluating anticipated labor and market prices. In your lot, using an appraisal tool to pull diagnostic codes on potential trade-ins and stay up to date with real-time market adjustments can help you make strategic decisions that maximize profitability.

Consider the financial impact of sourcing vehicles that may cost you thousands in reconditioning. Or the time you might lose scanning third-party sites for vehicles that are already off the market. Pulling on-board diagnostics gives you the ability to read and transfer vehicle computer data directly into your appraisal inspection process. Having insight into recently cleared codes or other potential issues before buying the car keeps money in your pocket and out of your recon spend. And with real-time market adjustments, you can say goodbye to lags, ghost cars, VIN mismatches, and duplicate competitive vehicles at different locations with different prices.

Market Demand

Understanding consumer preferences and market trends is crucial when filling your lot. Farmers select quality seeds based on current demand and projected trends, analyzing geographic, demographic, and sales data. The same principle applies to your used inventory. Understanding your market through real-time data analysis is essential for a sound decision-making strategy. With reports on shifting competitor prices, movement, and rankings, you’ll be equipped to get ahead and stay ahead in your market.

Farmers also consider external conditions, like climate and environmental changes, to understand what’s most likely to grow well in their fields. Take a temperature reading of your consumer base. Find the slowest, fastest, and best performing vehicles in your market so you can avoid lot sitters and turn a profit faster.

Technology Advances

New technologies and methods can significantly improve crop yields and simplify farming processes. Likewise, having access to fresh data can help you make faster, more accurate, and more profitable decisions when it comes to your vehicle inventory. Ask yourself: Does your current inventory management technology equip you with the insights to make informed economic decisions? If not, it might be time to explore a new solution.

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Co-founder and President, AutoVision

AJ McGowan is the co-founder and president of AutoVision. He is a tech entrepreneur, investor, and inventor with over 20 patents to date for foundational internet technologies focused around large scale cloud compute and data analysis. He is software engineer at his core, previously serving as the CTO for Unicorn Media/Brightcove Technologies (BCOV) and head of solutions engineering for Limelight Networks (LLNW).

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