Kasi Edwards
Senior Vice President, Marketing, Reynolds and Reynolds
Kasi Edwards is senior vice president of marketing at Reynolds and Reynolds. She is responsible for all marketing, including branding, advertising, communications, market research, and delivery of dealership marketing services. During her 23-year career with Reynolds, she’s built an accomplished background in sales, marketing, and product management.
Articles by Kasi Edwards:
It’s December already? Where did the time go? 2019 is almost over but before we look forward to 2020, let’s look back on the most…
If you’re a parent who’s sent a child to college, you know how intimidating the life change can be. You also know the new experiences…
Customers are continuously demanding better buying experiences. The Salesforce State of the Connected Customer report says 56% of customers actively seek to buy from the…
The Ritz-Carlton is known for providing superior customer service and delivering personalized experiences to its guests. Hotel staff will go above and beyond to make…
As 2018 comes to a close, Reynolds and Reynolds would like to wish you a happy New Year. To celebrate another year of improving automotive retail,…
In a world filled with technology, customers expectations have evolved. They demand quick, digital, and personalized. When your customers make it to F&I, are you…
Now more than ever, customers expect fast service and simple processes from all of their purchases. With companies such as Amazon implementing one-click purchases, fast…
Year after year, we set personal goals and make plans to better ourselves in the upcoming year. But what about business goals? They are just…
As 2017 comes to a close, Reynolds and Reynolds would like to wish you a Happy New Year. To pay tribute, we wanted to give you…
We can all agree paper is a dependency in dealerships. You need it for customer information, contracts, and service documents. But paper has significant costs…
