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Parts and Service

Tips and best practices for those working in fixed operations.

The average vehicle makes 2.7 service visits per year with an average bill of $178 per visit. Franchise dealers are only getting 30 percent of these visits—missing

It’s that time of year – physical inventories. To help the process go much smoother, a quick list of the bin locations and the parts

Automotive News has published many articles about service departments turning to text messaging over the past few years. One article noted customers who made an appointment and received a

More than ever,  dealerships must focus on customer retention. Many dealerships are making changes in their processes to increase it. Maybe you’ve added a free

Automotive dealerships are competing more and more with independents for business, making service retention crucial. With vehicle sales declining, dealerships must attract and capture more service

Right now, over 63 million cars on the road in the United States have an open recall, according to CARFAX. Even though the NHTSA requires manufacturers

Editor’s Note: This article was written by guest author Jordan Collins, who was an intern in the Reynolds Marketing Communications department. Jordan is a 4th

Look at the number of customers who visit your parts and service departments each day. Now compare that number with your sales floor traffic. Most

Digital marketing is a crucial part of how dealers capture customer attention and attract people to the dealership. But, with all of the digital channels

We’ve all seen it—customers focused on their phones to pass the time while waiting in your dealership, especially your service department. Maybe they are scrolling